VIDEO | Tonya Evinger wins championship fight, throws up, kisses announcer

Tonya Evinger with that yuck-mouth, "I just threw up" kiss to seal the night.#InvictaFC17 #AndStill pic.twitter.com/aniQNsOn5b

— Lee Michaels (Liam) (@HowardK_Plop) May 8, 2016

Fighters are starting to realize that promoting and marketing themselves beyond just their fights is a key to success.

Reigning Invicta bantamweight champion Tonya Evinger took it to a whole new level on Saturday after beating Colleen Schneider in the main event of Invicta 17.

Evinger, who is openly gay, said in her in-cage interview that she was shooting for “moment of the year” after beating Schneider and locked lips with the in-cage announcer Laura Sanko.

To add to the moment, Evinger vomited into a bucket immediately after the fight was over. This was just minutes before her smooch on Sanko.

Sanko posted a photo on twitter letting everyone know that they are friends and thought that it was funny.

@WMMANews I literally don't even know what to say lol!!!!!!!! That was hilarious

— Laura Sanko (@laura_sanko) May 8, 2016

It's all good! @tonyaevinger is a heck of a prankster but we are friends lol 🙂 #invictafc17 #IFC17 @InvictaFights pic.twitter.com/otNZGDP9bG

— Laura Sanko (@laura_sanko) May 8, 2016